" For more information, see: Event-driven_programming Implementations The pattern was first described in 1979 by Trygve Reenskaug, then working on Smalltalk at Xerox research labs. This original implementation inspired many other GUI frameworks such as: The NeXTSTEP and OPENSTEP development environments encourage the use of MVC . Cocoa, based on these technologies, also uses MVC. Microsoft Foundation Classes (MFC). The Java Swing GUI library. More recently there have been attempts to apply MVC architectures for web-based interfaces. In the design of web applications, MVC is also known as a "Model 2" architecture in Sun parlance. Male Gothic Model Complex web applications continue to be more difficult to design than traditional applications, and MVC is being pushed as a potential solution to these difficulties. Beware: many applications which claim to comply with this much misunderstood pattern in fact do not achieve the required separation of model and view. "

" According to this "filter", the news itself is nothing more than "filler" to get privileged readers to see the advertisements which makes up the real content, and will thus take whatever form is most conducive to attracting educated decision-makers. Stories that conflict with their "buying mood", it is argued, will tend to be marginalized or excluded, as will information that presents a picture of the world that collides with advertisers' interests. The theory argues that the people buying the newspaper are themselves the product which is sold to the businesses that buy advertising space; the newspaper itself has only a marginal role as the product. The president of the main French television station TF1 stated this clearly in an interview in 2004, published in the book Les dirigeants face au changement (Éditions du Huitième jour) (see ): ". . . the job of TF1 is to help Coca-Cola, for example, to sell its product. Older Male Model [. . "